Our unique advantage comes from our founders’ knowledge and experience in the markets as a broker, investor, and as a founder and CEO of multiple public companies that developed and deployed B2B online marketing programs.
“Why aren’t public companies doing this?”
We believe that being a public company means you’re an online business and digital marketing now needs to be your primary investor marketing tool. And why not? A new generation of digital native investors has come of age and targeting the largest retail investor audience that ever existed is a game changing opportunity.
Using technology to profile and segment audiences, structure engagement, and convert investors to shareholders and then evangelists is the new normal.
Our mission since 2015 has been to develop technologies and programs that bring to investor marketing what already existed in B2B and B2C online marketing. Marketing programs that are targeted, measurable, transparent and accountable, and highly effective.